Glant tries to defy odds with Northwest Group - Kansas City Business Journal:

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has a physical office location in downtown Seattle and agents whowork full-tims and know all of each other’s customers. A plasma television plays a tailoree welcome message to each client when they walk into the downtownbSeattle office. The business has a professional website, but Glant and his team still producse glossy, printed marketing material fortheifr properties. What’s also unusual is that Glanty is 29, seemingly the perfect age to be wooed by the movement toward online selling and buyinb rather thanthe mom-and-pop agents of Glant, who founded his companu in January 2008, admits he’s conservative when it comeas to building a business.
he’s wooed more by stellarf company culture than the trenrd ofthe day. “I’m a little old school for my he said. “I don’t like fad real estate, I like quality real estate.” He’s also a bit Glant launched Northwest Groupo RealEstate (NWG) early last year, even thoughg he said he knew the market was “heading toward a little bit of a correction.” That didn’rt deter him from throwing $63,000 into starting the company and quicklyh hiring six agents to get the firm “The only way a company can flourish is if it startxs during a market that is he said.
Before he started the business, a business school graduate, worked at both commercial and residential real estatse companies beforestarting NWG. His goal was to form a real estats brokerage that combined the professionalism associated with commercial real estatde with what he calls the emotiona aspects of buyinga home. He also was adamany that the company remain small and focused on its missionh ofselling homes. “We don’t want to be a jack of all trades and a masterof none,” he After more than a year in the company now has nine agents and saw revenuesx of about $700,000 last year.
The housinyg market downturn was steeper than Glant but he said the company has stilpl managed between six and 12 deals a Glant attributes the strengt of the company to his team of some ofwhom he’s hirexd from rival firms Coldwell Banker Bain and Windermerde after weeding through dozens of local job Each agent has his or her own specialty, with focuses on new condominiums and the luxury market, among other The close-knit team is one of the reasons the company has faredf so well during the recession, Glant said. They’ve been able to supportg each other during weeks when no sales helping tobuild resilience.